Borderland Goes SLUSH 2025

Join the Official Slush Partner Side Event at Epicenter, Helsinki on Nov 18 2025, 18-22

Apply now to pitch your solution at the Borderland Event!

We are looking for ambitious companies to showcase their solutions to experts and decision-makers in defence, security, and dual-use industries. This is your chance to gain visibility, connect with key stakeholders, and present your innovation in a high-profile setting.

From all applicants, up to six companies will be invited to pitch live on November 18 at 18:00 at Epicenter, Helsinki. Please note that remote pitching will not be possible.

Who can apply?

  • Your company is legally registered and based in Eastern Finland
  • You provide at least one illustration of how your solution can be applied in defence, security, or dual-use contexts
  • Your pitch must not include any elements related to lethal force or political content/influence

What to expect?

  • Each selected company will deliver a live pitch deck presentation
  • A panel of industry experts will follow up with interview questions
  • A unique opportunity to highlight your expertise and expand your network

Evaluation Criteria – Start-up Pitch Borderland

1. Business and Expertise (0–5 points)

  • Clarity of the business idea and value proposition
  • Relevance and innovativeness of the solution for defence, security, or dual-use applications
  • Team competence and industry expertise

2. Development Stage and References (0–5 points)

  • Maturity of the solution (idea, prototype, pilot, or commercial product)
  • Existing references (customers, pilots, partners) in Finland or abroad
  • Demonstrated traction or proof of concept

3. Goals and Expectations (0–5 points)

  • Clear objectives for participating in the pitch (partners, customers, funding, visibility)
  • Fit between the company’s growth strategy (e.g. internationalization, product development) and the event’s purpose
  • Potential impact and scalability of the solution

4. Overall Impression (0–5 points)

  • Strength and persuasiveness of the pitch
  • Alignment with the competition requirements
  • Why this company should be selected among the finalists

Total Score: 0–20 points

The evaluation will be carried out by the Borderland Expert Panel of Eastern Finland.

Key dates

  • Application deadline: October 17
  • Final selections announced: October 24
  • All applicants will be notified of the results on October 24

More information

For further information regarding the application process, please contact:

jukka.roilas@lappeenranta.fi phone 040 631 4526

eeva.pihlajaniemi@lappeenranta.fi, phone 044 052 3056

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